Plan Your Visit
Current Exhibit
ALPINA: 60 Years of Excellence officially opened on May 17, 2025!
The ALPINA: 60 Years of Excellence exhibit features 25 exquisite ALPINA models. This extraordinary showcase will take visitors on a journey through the history of ALPINA Automobiles, from humble beginnings in a backyard workshop in Kaufbeuren, Germany, with power-enhancing multi-carburetor unit for the BMW 1500, to the sophisticated BMW ALPINA models produced today alongside BMW automobiles. The exhibit will celebrate motorsport, unique special editions, and the owners of these exclusive masterpieces.
The next exhibit ALPINA: 60 Years of Excellence exhibit will open in May and will run a full eight months, beginning on May 17, 2025 and closing on January 17, 2026.
- 0.8 miles from the BMW Performance Center
- 1.3 miles off I-85 Exit 60
- 1.6 miles from the BMW Zentrum Visitor Center
- 2.9 miles from the BMW CCA and BMW MOA
- 3.5 miles from Greenville Spartanburg International Airport
2025 MUSEUM ADMISSION FEES
We accept cash and credit cards (Visa, Master Card, Discover, and American Express)
2025 HOURS
Last admission to the Museum will be one hour before closing.
- Monday – Friday: 9am to 5pm
- Saturday: 10am to 4pm
- Sunday: Closed
Special Events
Hours and admission price may vary, register on the events page’
- May 15, 2025 – ALPINA Opening Gala
- May 16, 2025 – The Vintage Open House
- May 17, 2025 – ALPINA exhibit is open to the public
2025 HOLIDAY CLOSURES:
- Memorial Day – May 26, 2025
- Fourth of July – July 4, 2025
- Thanksgiving – November 27, 2025
- Christmas Day – December 25,2025
Parking and Accessibility
Free parking is available onsite. Parking for visitors with disabilities is available. The entire museum is wheelchair accessible.
Bringing a big group? (12 or more people)
We will offer a discount to groups of 12 or more that make an advanced reservation at least one (1) week prior to receive the group rate (excludes any special events the Museum is hosting). One (1) Group leader and tour bus driver (if arriving by bus) will be free. $2 off each admission price per person. Pay as a group (one form of payment for everyone). Tours are self-guided. To schedule a group tour, please call us at (864) 329-1919 or email us at info@bmwccafoundation.org.
Interested in a guided tour?
Our Museum is self-guided. If you would like a docent tour, please schedule this at least one (1) week in advance. We recommend one docent for a maximum of twenty guests. No charge for the docent tour, but we ask you consider giving a donation to the Museum. To schedule a docent tour, please call us at (864) 329-1919 or email us at info@bmwccafoundation.org.
